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SEO (Search Engine Optimization)

Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

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SEO Course Details

Search Engine Basics
  1. What Is a Search Engine?
  2. What is Crawlers, spiders, and robots
  3. Classifications of Search Engines
  4. Targeted search engines
Website Development
  1. Before You Build Your Site know your target website
  2. Decide Page elements
  3. Understanding Web-Site Optimization
  4. Does hosting matter?
  5. Domain-naming tips
  6. Powerful titles
  7. Creating great and Unique content
  8. Fussy frames
  9. Cranky cookies
  10. Design Concerns
  11. Duplicate content
  12. Hidden pages
  13. Dealing with updates and site changes
  14. Understanding Keyword Placement
  15. Alt and Other Tags and Attributes
  16. Meta description tags
  17. Anchor text
  18. Header tag content
  19. Body text
  20. URLS and File Names
  1. Importance of Keywords
  2. Picking the Right Keywords
  3. What’s the Right Keyword Density?
  4. More About Keyword Optimization
  1. Use of Pay-per-Click
  2. How Pay-per-Click Works
  3. How Pay-per-Clicks affect your website
External Tools and Services
  1. Google Ad Words
  2. Campaign management
  3. Google Analytics
  4. Yahoo! Search Marketing
  5. Microsoft ad Center
  6. Reports
  7. Social Media
Tagging Your Web Site
  1. What’s Site Tagging?
  2. How Does Site Tagging Work?
  3. Additional HTML Tags
  4. No-follow
  5. No-frames
  6. Using Redirect Pages
Role of Links and Linking
  1. How Links Affect SEO
  2. How Links and Linking Work
  3. Snagging inbound links
  4. Creating outbound links
  5. Advantage of cross-linking
Robots, Spiders, and Crawlers
  1. What Are Robots, Spiders, and Crawlers?
  2. What’s the Robot Exclusion Standard?
  3. Robots Meta Tag
  4. Inclusion with XML Site Mapping
  5. Creating your own XML site map
  6. Submitting your site map
  1. Optimization for Google
  2. Understanding Google Page Rank
  3. Calculate Page Rank of each page
  4. Algorithm of Page Rank
  5. Optimization for MSN
  6. Optimization for Yahoo!
  7. The Yahoo! Search Crawlers

Thus, if you are looking for SEO training classes just contact us at info@shimpyinfotech.com to experience the best PHP training modules.